What's the difference between the countdowns?

Richard

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Now: This refers to a countdown that starts immediately and ends at a specific date or time. It begins as soon as it is initiated and counts down to a predetermined date or time in the future.
When to use Now?
  • Limited-time offers: Use a countdown now to create urgency and highlight time-limited promotions, flash sales, or exclusive deals.
  • Event registrations: Set up a countdown now to remind users of upcoming registration deadlines for events, conferences, or webinars.
  • Product launches: Generate excitement and anticipation by displaying a countdown now for the release of a new product or service.


Date to another: This type of countdown starts at a specific date and time and ends at another specific date and time. It calculates the time remaining between the two specified dates and displays the countdown accordingly.

When to use Date to another?

  • Upcoming events: If you are organising an event, you can set a countdown date to date that starts at the event's start date and ends at the event's end date. This countdown can be displayed on your website or event page to build anticipation and remind attendees of the event's approaching dates.
  • Limited-time offers: Suppose you have a specific promotional period for a discount or special offer. In that case, you can set a countdown date to date that starts at the beginning of the promotion and ends at the expiration date. This countdown can create a sense of urgency and encourage customers to take advantage of the offer before it expires.
  • Pre-orders or crowdfunding campaigns: If you are launching a new product or project and want to create excitement and encourage pre-orders or contributions, a countdown date to date can be used to display the remaining time until the pre-order or campaign ends. This countdown helps potential customers or backers to know how much time they have left to participate.


Recurring (for LITE plan and above): A recurring countdown is set to repeat at regular intervals. It typically shows the countdown every X days, where X is a specified number of days, at a specific hour. It continues to repeat until a specific end time is reached.

When to use Recurring?

  • Daily deals: Utilise a recurring countdown to showcase daily deals or limited-time offers that reset every X days at a specific hour.
  • Subscription renewals: Remind customers of upcoming subscription renewals or billing cycles with a recurring countdown to encourage them to take action before the deadline.
  • Limited-time campaigns: Run time-limited campaigns with recurring countdowns to create a sense of urgency and encourage repeated engagement.


Shopping Session: This term refers to a countdown that starts when a customer visits a website or initiates a specific action and lasts for a predetermined duration. It is typically used to create a sense of urgency and encourage customers to take immediate action within the specified time frame.

When to use Shopping Session?

  • Limited-time offers: Display a buyer session countdown to create a sense of urgency during a customer's visit, indicating that certain discounts or promotions are available for a limited time only.
  • Flash sales: Use a buyer session countdown to highlight time-limited flash sales or exclusive discounts that are only valid for a specific period during a customer's browsing session.
  • Limited inventory: If you have limited stock or availability of a product, a buyer session countdown can inform customers about the remaining time to make a purchase before the item is no longer available.

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